Alternative Aliment-Terre Brand Identity
Alternative Aliment-Terre is a social economy organization that promotes access to low-priced fruits and vegetables by redistributing agricultural surpluses.
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An Identity for the New Tour de Tables Event
Braque was tasked with developing the identity of a brand-new gastronomic event in Montréal. The concept of this gourmet rendez-vous is very simple: upscale restaurants get together and each offers a five-course menu created specifically for the occasion. The Agency’s mission was to come up with a name, logo and visual identity for the event
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An ambitious recruitment campaign for the CIUSSS du Nord-de-l’Île-de-Montréal
In an economy at full employment, Braque was called upon by the CIUSSS du Nord-de-l’Île-de-Montréal to create a recruitment campaign that would position it as a choice employer to attract the best and the brightest, especially among young graduates, for various health care positions.
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New awareness campaign for Choice Hotels Canada
Braque launched a new campaign to remind Canadians that a place to stay is never far away thanks to Choice Hotels Canada.
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Mobile engagement and consideration campaign
As part of a full-funnel comprehensive strategy, Braque developed several consideration campaigns to create a connection between Choice Hotels Canada’s wide-reaching awareness initiatives and its other more targeted transactional initiatives.
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Iora brand image and packaging
Braque was mandated by the Érablière les Sucreries d’Or to develop the identity and support the market launch of its newly minted premium quality organic maple syrup brand, Iora. The syrup is produced at a sugar bush at the foot of Mont Orford in the Eastern Townships by an environmentally conscious owner-producer.
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Johnsonville: New Packaging to Improve Shelf Performance
Braque was tasked by Johnsonville, a small American company which has become the sausage industry reference, to rethink its packaging for products destined for the Canadian market.
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