Whether you are looking for expert advice, or just want to see what's up with us, this is the place to be.
Based on market studies and surveys conducted by reputable firms, as well as their knowledge of the market, our specialists have identified the key trends in the Canadian food industry for the coming year. We hope that this information will help you create your product development and marketing strategies.
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As the food industry experiences unprecedented upheavals, our team undertook in-depth research to better understand new consumer needs and identify the opportunities food manufacturers should seize as 2021 begins.
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For companies, “deconfinement” is not synonymous with “back to normal.” On the blog this month, we will share our advice about how to relaunch your marketing activities in the post-crisis period, so that you can reach customers better and regain their confidence, as well as support them during this uncertain period.
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It is important for all brands to have a social media presence, and even more so for companies in the food industry, because all food-related content has incredible potential on social media platforms.
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We are proud to add to our food marketing clientele Emmi Canada, the Canadian subsidiary of the largest dairy processor in Switzerland.
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The beginning of a new year is always a great opportunity to think about new challenges and various ways to innovate in our industry. In order to inspire you, we would like to present a few trends that will mark the food sector and that could guide you both in your marketing strategies and your product development.
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Companies make considerable investments in both time and money to raise their profiles and attract new customers. But what are they doing for their current customers, who already know about their brands and products?
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It isn’t surprising to hear that people are increasingly concerned about the environment. This focus on sustainable development is changing our ways of thinking, acting, and most of all, buying.
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In food marketing, packaging is a whole lot more than just a way to protect your product during transport: it is one of the most important tools a company can use to reach its market.
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This November 28, Braque speaks up at the "Green Marketing" Event organized by the Food Processing Council of Québec (or Conseil de la transformation alimentaire au Québec / CTAQ).
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