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A joint conference by Braque and Nielsen at the CTAQ's "Green Marketing" Event.

A joint conference by Braque and Nielsen at the CTAQ's "Green Marketing" Event.

Jean-Marc Demers
Jean-Marc Demers

This November 28, Braque speaks up at the "Green Marketing" Event organized by the Food Processing Council of Québec (or Conseil de la transformation alimentaire au Québec / CTAQ). In partnership with Nielsen Canada Research Marketing, we'll reveal the results of our exclusive study to provide insights into Québec consumer concerns about responsible food. You'll discover for example what are the most important green criteria among Québec consumers and the price they are willing to pay for products matching these characteristics.

It's an opportunity not to be missed for any and all food industry companies that wish to stay in lockstep with the evolving responsible-consumption movement.